Winning Customer Conversations
Market leading companies choose Impact Advantage’s:
When they want to accelerate their sales velocity and effectiveness across the buying and decision cycle.
From aligning marketing and sales, social prospecting, executive access and conversations, responding to RFP’s, qualifying, objection handling, proposing, negotiating and presenting to win – our clients implement Impact Advantage’s approach to help them deal with the systemic and skills-based sales issues that you may also face.
If you need to accelerate your business objectives, Just Take a Look
The Sales Star Approach
Current consultative, messaging and provocative selling methods are often limited to discovering and articulating “pain or gain” and are focused on the “what to do”; the logic of the business case and ROI.
In our experience the majority of sales people struggle to execute these conversations effectively, because they feel forced and unnatural. Our clients tell us that our new and unique “how to” sales communication system, not only uncovers the emotional and logical elements of the buying decision but also:
♦ Forms authentic, long term, mutually rewarding relationships and friendships that transcend the transaction and elevates status from vendor to trusted business partner
♦ Guides buyer AND seller to make better and more informed buying and selling decisions
♦ Helps sellers AND buyers discover 6 additional, often emotional, unexpressed buying motives – often, these motives can be immediately associated to your products and services
♦ Speaks to today’s informed buyers by leveraging industry trends, insights and subject matter expertise to reset the buying/decision cycle
♦ Significantly improves written, conversation and communication fluency – especially important for maximizing Social Selling
Have a Look Today for an example of how you can model a winning approach.